Mon, 01 Dec 2008 12:37:47 GMT-0500
GM takes a cue from politicians and other savvy corporations in utilizing search engines for reputation management (or in this case, straight up politicking). However, I see a glaring hole in their plan, which not surprisingly, sees them wasting money senselessly.
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GM takes a cue from politicians and other savvy corporations in utilizing search engines for reputation management (or in this case, straight up politicking). However, I see a glaring hole in their plan, which not surprisingly, sees them wasting money senselessly.
Mon, 01 Dec 2008 12:12:37 GMT-0500
Hank is a good businessman because he understands his customers like no other business in town does theirs. What else could keep people coming back over sixteen years?
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Hank is a good businessman because he understands his customers like no other business in town does theirs. What else could keep people coming back over sixteen years?
Mon, 01 Dec 2008 12:09:46 GMT-0500
I've been talking a lot about the Five Secret Customers: End User, Influencer, Gatekeeper, Decision-Maker and Check-Writer. For sales to very small companies, all five customers may be the same person. As you sell to larger and larger companies, these five customers may not only be different people-they may not be in the same building, state or country. But to make a sale, you need to reach all five with your message, draw...
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I've been talking a lot about the Five Secret Customers: End User, Influencer, Gatekeeper, Decision-Maker and Check-Writer. For sales to very small companies, all five customers may be the same person. As you sell to larger and larger companies, these five customers may not only be different people-they may not be in the same building, state or country. But to make a sale, you need to reach all five with your message, draw...
Mon, 01 Dec 2008 11:18:21 GMT-0500
One of the deadliest marketing mistakes you can make when trying to successfully promote your own seminars and workshop is launching your promotional schedule too late. Many new seminar promoters wait until four to six weeks before their events to start promotions (sometimes even less)... and then can't understand why their registration numbers are low.
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One of the deadliest marketing mistakes you can make when trying to successfully promote your own seminars and workshop is launching your promotional schedule too late. Many new seminar promoters wait until four to six weeks before their events to start promotions (sometimes even less)... and then can't understand why their registration numbers are low.
Mon, 01 Dec 2008 10:59:39 GMT-0500
Don't want to scare seminar attendees away... or leave money on the table? Discover how to properly price your seminar to maximize seminar attendance and seminar profits
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Don't want to scare seminar attendees away... or leave money on the table? Discover how to properly price your seminar to maximize seminar attendance and seminar profits
Mon, 01 Dec 2008 10:59:07 GMT-0500
Writing better sales letters. Write copy that connects with your prospects.
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Writing better sales letters. Write copy that connects with your prospects.
Mon, 01 Dec 2008 09:06:02 GMT-0500
The social marketing tool, Twitter is one of the latest and greatest Web 2.0 tools out there. People who join this social networking microblogging tool often become so addicted that they use it constantly. They have it on their computer as well as on their cell phone and they spend...
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The social marketing tool, Twitter is one of the latest and greatest Web 2.0 tools out there. People who join this social networking microblogging tool often become so addicted that they use it constantly. They have it on their computer as well as on their cell phone and they spend...
Mon, 01 Dec 2008 08:42:28 GMT-0500
For centuries companies have been using promotional gifts to market their wares, but did you know this same idea can be effectively used for marketing online in the virtual world. Discover how and why using simple promotional gifts can bring marketing success by boosting your traffic and sales.
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For centuries companies have been using promotional gifts to market their wares, but did you know this same idea can be effectively used for marketing online in the virtual world. Discover how and why using simple promotional gifts can bring marketing success by boosting your traffic and sales.
Mon, 01 Dec 2008 07:18:08 GMT-0500
Search engine marketing provides ad agencies, advertisers, or marketing firms the ability to pay for sponsored listings on a CPC, (cost per click), or PPC, (pay per click) basis. While this can be a very valuable tool for promoting your website, it should be given proper consideration before it is...
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Search engine marketing provides ad agencies, advertisers, or marketing firms the ability to pay for sponsored listings on a CPC, (cost per click), or PPC, (pay per click) basis. While this can be a very valuable tool for promoting your website, it should be given proper consideration before it is...
Mon, 01 Dec 2008 05:24:05 GMT-0500
If you don't have a great deal of money to dedicate toward marketing your blog but you do have plenty of time, social networking is a great way to boost your traffic while also building a community with your blog. In fact, one of the great things about social networking...
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If you don't have a great deal of money to dedicate toward marketing your blog but you do have plenty of time, social networking is a great way to boost your traffic while also building a community with your blog. In fact, one of the great things about social networking...